Product Architecture & Deep Dive

The Technology Behind Deterministic AI Marketing

How BAAN marries relational data integrity with cutting-edge retrieval augmented generation (RAG) to deliver zero-hallucination business marketing.

BAAN PLATFORM v3.3 ARCHITECTURE STACK● SYSTEM ACTIVE

Layer 1: Deterministic Fact Layer

Relational PostgreSQL schemas storing product catalogs, prices, and merchant policies. Validated at the database level with ACID guarantees.

PostgreSQL 16 • Row-Level Tenant Security

Layer 2: Semantic Vector Memory

Unstructured business documents, historical high-converting copy, and brand guidelines indexed for dense hybrid retrieval.

Qdrant Vector Engine • Dense + Sparse Vectors

Layer 3: Real-Time Market Radar

Automated background tasks collecting viral hashtags, sound hooks, and regional event signals across Southeast Asia.

Celery Distributed Workers • Redis Streams

Layer 4: AI Multi-Angle Synthesizer

Orchestrates prompt assembly, 3-angle parallel drafting, negative guardrail inspection, and hard fact validation with sub-500ms streaming.

FastAPI • Server-Sent Events (SSE) • Hard Validator

We prioritize exact dollar prices, stock counts, and verified menu items over deceptive creative exaggerations.

Lightweight Go/Node edge gateway proxies Server-Sent Events directly to the browser for instant user feedback.

Cryptographically separated organization boundaries allow agency and franchise owners to manage 50+ storefronts securely.

Experience the Engine First-Hand

Take a 3-minute interactive product tour or test generating content with sample merchant catalogs in our sandbox.